Growth Marketer
If you're a seasoned B2B performance marketer with experience across Technology and Software and are looking for flexibility and a great challenge - this role is for you!
- Flexible hours, location and variety of work
- Working remotely - from anywhere in NZ
- Permanent & Contract roles available
- Focus on paid advertising, SEO and data-driven insights
About Aamplify
Aamplify is an established marketing agency helping B2B companies resonate with prospects and transform their marketing efforts. For over a decade we’ve worked with high performing technology, software and professional services brands across Australasia.
We help our customers build sales pipelines by offering marketing products and services using industry-leading digital marketing platforms, so that they can transform revenue generation. We are experts in all things HubSpot from consulting and implementations through to web development and inbound marketing.
Our talented, agile, tight-knit team is based in Auckland and Tauranga - but spread right across the country. We do what we do to unlock the potential of those we work with. If this sounds like a bit of you and you’re up for the task then this role might just be your next step in your career.
The Opportunity
We're looking for a Growth Marketing superstar to join our fun and dynamic team. Someone with a solid grounding in all things digital and practical experience in paid media, SEO & social marketing, providing data-driven strategies to improve engagement and conversion metrics throughout the marketing funnel. Given your depth and breadth of experience, you are a seasoned communicator, completely comfortable working across different clients and industries.
A Swiss Army Knife is our ideal candidate, someone who has worked in either agency or in-house and is comfortable managing multiple projects and clients at a time. You will be responsible for end-to-end management of our clients advertising campaigns across major digital media channels, primarily focusing on LinkedIn, YouTube, and Google Ads. You'll collaborate with a team of strategists and creatives to ensure our client's campaigns meet and exceed their business objectives.
If you love all things digital marketing, have at least 5 years’ experience and want flexibility at the same time as being able to further your skills and career – then this just might be the role for you.
The role in a bit more detail
You will be responsible for delivering quality digital marketing experiences, programs and campaigns that help generate results for clients across the following areas:
- Understand conversion theory and practice in the context of B2B online revenue generation and therefore a working knowledge of HubSpot Content, Inbound and Email Marketing.
- End to end campaign setup, management, optimisations and reporting across Google, LinkedIn and YouTube
- SEO and SEM tactics and optimisations
- On page conversion tactics and optimisations
- Using analytics platforms like Google, Linkedin & YouTube to understand conversion and discern buying patterns
- Managing Account Based Marketing Programs
- Manage multiple projects, keeping within scope and on budget and working to deadlines.
- Troubleshoot or field inquiries directly from clients related to their digital advertising tools and performance.
- Deliver insightful and meaningful analytics and reporting to our clients
- Our clients are sophisticated B2B companies offering complex services and products to senior leaders in enterprise companies, including cyber security, fintech, and technical software platforms. Therefore, our team members must be comfortable interacting with C-level executives and speaking and writing to an educated corporate buyer.
- Join the dots between client needs and execution as well as between all the platforms and their quirks – so that we get an accurate picture of what’s going on, and get results.
Our ideal candidate looks like this:
- A Bachelor’s Degree and at least 5 years' experience in Digital Marketing
- Inbound Certification from HubSpot Academy, Google Analytics, Facebook Marketing
- Expertise in web analytics, tracking implementation, remarketing and reporting.
- Working knowledge of Google, Linkedin, and Hubspot
- Current understanding of inbound product marketing and online revenue strategies, and practices - along with relevant resources and thought leaders in the digital marketing space
- Experience in the B2B technology and services sector
- Demonstrated experience in conceptualising and executing digital marketing workflows
- Experience with deadline-driven project management and production management in an agency environment
- Highly creative with experience in identifying target audiences and devising digital campaigns that engage, inform and motivate
- Experience in optimizing landing pages and user funnels
- Experience with A/B and multivariate experiments
- Strong analytical skills and data-driven thinking
- Up-to-date with the latest trends and best practices in online marketing and measurement
- Be driven and a self-starter, goal oriented and entrepreneurial in outlook - with a determination to do an excellent job for our clients.
- While we are serious about delivering on client’s expectations, getting shit done and delivering great results we still like to a good laugh!
Please only apply if you have these qualifications
- Minimum 5+ years working in digital marketing, with a focus on B2B
- Bachelor’s Degree - Marketing, Communications etc
- Right to work and live in New Zealand
Our Ways of Working
Aamplify embraces new ways of working. We champion delivery over desk time and flexibility over fixed hours. As such, working remotely is the part of our DNA. Whether working from home in the city, a caravan anywhere in the country, or at one of our shared office spots, we promote a culture of balance and boundaries between work and life. We celebrate all people and all family arrangements, and we strive to give our employees opportunities for different experiences and growth.
