When optimising your B2B website for search engines, it’s all too easy to get distracted by the latest trends and buzzwords. Terms such as image and voice search, AI content penalisation, and multi-language SEO can make your head spin!
So - let’s start from the beginning.
In this blog series, we’re going to look at optimising your B2B website SEO to help fuel your growth with a low-cost, high ROI lead generation method. But before we dive in too deep, now is a great time to ensure you have the fundamentals set up correctly on your website to boost your chance of success.
Below is a quick checklist you can run through with your web developer or marketing team.
We know there is a lot to unpack there. But ensuring these critical factors are optimised will help set you up for SEO lead gen growth in 2023.
If you need help with understanding or implementing any of the above, our team is standing by to give you a no-obligation website assessment and recommended next steps. Get in touch.
Next in this series: B2B SEO: Building Expertise, Authoritativeness, and Trust (EAT)